Rachel Blindauer as Creative Director in Commercial Projects

Rachel Blindauer as Creative Director in Commercial Projects

by | Sep 28, 2023 | Commercial, Highlight 2, Interior Design

In the world of development, the role of an interior designer as a creative director should not be underestimated. Expertise in aesthetics, marketing, and finishes brings a unique perspective that enhances the overall success of a project. This article will explore why collaboration with interior designers is essential for professionals in the fields of real estate investment, building, and development, and how this collaboration positively impacts the outcome.

EXPERTISE IN AESTHETICS

Interior designers possess a keen eye for aesthetics, enabling them to create visually stunning spaces that align with the project’s vision. By working closely with developers, they can help transform an ordinary project into an extraordinary one. Their understanding of color theory, spatial planning, and material selection ensures that every element harmonizes seamlessly.

BRANDING REINFORCEMENT

Collaborating with an interior designer/creative director like Rachel Blindauer allows developers to strengthen their brand identity throughout the project. Having a creative director ensures that the design elements reflect the quality and story of the brand. Through careful overseeing of photos, graphic design, website, sales brochures, 3D modeling, finishes, furniture, and lighting, the interior designer can create a cohesive and memorable experience for potential buyers or tenants, reinforcing a developer/builder’s branding and perception of quality.

ENHANCED FINISHES AND DETAILS

Attention to detail is crucial for the success of any development project, and interior designers excel in this aspect. With their knowledge of the latest trends, finishes, and materials, they can add the perfect finishing touches that elevate the project’s overall quality. From luxurious fixtures to unique textures, their expertise ensures that every aspect of the design is refined and exquisite.

MAXIMIZING MARKET APPEAL

By collaborating with an interior designer, developers can enhance the market appeal of their projects. A creative director understands the target demographic and can tailor the design to cater to their preferences, ultimately attracting potential buyers or tenants. The interior designer’s ability to create aspirational spaces that evoke positive emotions and a sense of connection can significantly impact the project’s success in a competitive market.

CASE STUDY: 332 COCOANUT CONDOMINIUM

As an example, let’s take a look at 332 Cocoanut, a luxury condo located in Downtown Sarasota. Rachel Blindauer played multiple roles in this project, working as an interior consultant on the overall project, designing model units, and providing 3D renderings for the interior and exterior design. Rachel also art directed and managed wayfinding, the website, and assisted in creating marketing materials. Working with the architectural design from DSDG architects, Rachel Blindauer’s design firm collaborated on the exteriors, pool deck, furniture, and common areas for the building. Inspired by the pristine white sands of the local beaches, the pool deck and lounge were clad in warm white and wood, enhanced by tropical plants. Rachel Blindauer also installed the latest smart home products, such as Ecobee Smart Thermostats, USB/Lightning outlets, and a Samsung Smart Fridge.

In conclusion, the collaboration between developers, real estate investors, builders, and interior designers as the creative director is of utmost importance. By leveraging their expertise in aesthetics, branding, and finishes, interior designers bring a unique perspective to development projects. Through their creative direction, they enhance the overall appeal, marketability, and success of a project. Embracing this collaboration is a strategic decision that ensures a project stands out.

Take the first step towards creating your dream space. If you are a couple with multiple homes looking for a decorator near you, a hotelier doing a redesign, or a developer looking for top-notch interior design services near you, Rachel Blindauer and her team are here to bring your vision to life. With our wealth of experience and expertise, we can create stunning and functional spaces that exceed your expectations and bring you to a new height of design and sophistication.

Get Started Today

Let Rachel Blindauer help you think through your project starting with a complimentary consultation.
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Top Smart Home Devices for 2024

Top Smart Home Devices for 2024

by | Jul 10, 2023 | Highlight 1, Interior Design, Products

Technology for the home that saves time and effort. Here are some of the best smart home products available to improve efficiency.

EIGHT SLEEP POD SMART MATTRESS COVER

The Eight Sleep Pod is a smart mattress cover that utilizes machine learning and artificial intelligence-based algorithms to optimize sleep by regulating temperature and monitoring various physical parameters. Unlike traditional mattresses that absorb heat, the Pod Pro’s advanced water-cooling technology actively cools the temperature to as low as 55 degrees Fahrenheit, ensuring a comfortable sleep environment throughout the night. This cooling capability can significantly improve sleep efficiency and reduce the time it takes to fall asleep.

To enhance the sleep experience further, Eight Sleep provides the SleepOS app, available for both Android and iOS devices. This app allows you to monitor and regulate the mattress’s temperature, humidity, and local weather conditions. It also enables you to track 11 essential biometrics for better sleep and overall health. The app provides daily reports with insights into your sleep performance and personalized recommendations to optimize your sleep.

Endorsements from athletes like Kris Bryant and Alex Rodriguez, as well as testimonials from everyday individuals, validate the transformative impact of the Pod. It’s gained attention and acclaim for its ability to help people fall asleep faster, enjoy more deep sleep, and experience fewer mid-night wake-ups and tosses and turns.

Investors have also recognized the disruptive nature of Eight Sleep’s products. Antonio Gracias, the founder of Valor Equity Partners, a venture capital firm that has backed companies like Tesla and SpaceX, joined the Series C funding after trying out the mattress himself. He believes that Eight Sleep’s products and technology are reshaping the sleep industry and delivering tangible results.

In conclusion, the Eight Sleep Pod mattress cover is a game-changer in the sleep industry. Its advanced technology, including water-cooling and sleep tracking capabilities, sets it apart.. By investing in the Pod , individuals can experience faster and more restful sleep, improved health, and optimized recovery from physical activity. Adequate sleep is crucial for physical and mental well-being, and the Pod offers a comprehensive solution to optimize sleep.

SAMSUNG FRAME TV

The Frame is a stylish TV by Samsung that brings an innovative touch to smart home devices and home interiors, and is one of my favorite new products at rachel blindauer interior design. Bucking the trend of creating smart appliances that take centre stage in home design, the Frame is a TV that is designed to disappear into the background when not in use. Aptly named for its function, the sleek and modernist Frame TV converts into a piece of art with just the touch of a button.

The Frame comes with all the functionality of a conventional smart TV, along with a built in voice amplifier and brightness sensors that adjust the display to suit the ambient lighting. It is however, the art mode that sets the Frame apart. The art mode of the Frame is well designed, with elegant bezels that befit museum art displays. A range of customizable bezels, a no gap wall-mount and the absence of obtrusive cables ensures that the Frame blends in with other artworks. Choosing an artwork to display is also made easy, with an art store connected to galleries and institutions from around the world from where artworks can be easily purchased.

samsung
smarthomedevices

SAMSUNG FAMILY HUB REFRIGERATOR

Refrigerators have traditionally played multiple roles in a family’s daily life, acting as a point of contact and communication between family members. Children’s drawings, grocery and to-do lists, and notes to other members of the family are often found pinned onto refrigerators in most homes. Samsung’s family hub uses technology to continue these roles of the refrigerator, while adding on a few others functions as well. A spacious french door fridge with a water and ice dispenser and a display screen, the Family Hub comes with a Flex Zone drawer where items can be stored at varying temperatures. 3 built in cameras are synced with the screen to easily see items within the refrigerator and tag expiration dates. Groceries and food can be ordered immediately through several apps, or added to a shopping list on the screen. Photo Albums and Whiteboard apps can be used to display pictures and write down notes for other family members, while the timer and recipe apps make cooking easier. The Family Hub can be connected to from a phone, making it easy to check grocery lists or even look inside the fridge while at the grocery store.

DELTA TRINSIC VOICE IQ FAUCET

This year has brought with its an increased focus on cleanliness, and has shown us how valuable a voice operated faucet can be. The Voice IQ technology in the smart faucets by Delta does exactly that, dispensing water at your command. The faucet which can be connected to Google Assistant or Alexa, provides a hygienic solution that eliminates the need to touch multiple surfaces and is especially convenient while cooking, as it can dispense accurate amounts of water in various units – be it cups, litres, ounces or gallons. Custom presets can also be used with the Voice IQ faucets, making it easy to fill a coffee pot or a watering can to exact levels each time. Voice controls can be used to warm up the water, as well check the water temperature. The faucet can also be used to track water usage over time, making it a truly green solution that reduces water wastage.

samsung
samsung

MR. STEAM STEAM SHOWER

A steam shower is one of the best ways to relax and have a spa-like atmosphere at home, short of having a live-in masseuse. As an interior designer in Tampa and Sarasota, I have been asked on several occasions about the feasibility of having a steam room or spa in the house. For those who are renovating their home, a steam shower at home can easily be turned into a reality by Mr.Steam. With packages that include smart controls, aromatherapy, light therapy, and inbuilt speakers, Mr. Steam provides a calming retreat that can be managed from the iSTEAM3 control panel. The panel elevates the overall experience of the steam shower, with custom profiles to suit each member of the household, remembering everything from temperature to music and scents.

BANG & OLUFSEN BEOSOUND BALANCE

As a furniture and interior designer, there is nothing I love more than products that integrate well with existing interiors and furniture. With a minimal Scandinavian aesthetic, it is easy to mistake the Beosound Balance for a piece of home decor, and this is exactly what Bang & Olufsen aimed for with their new speaker. Designed in collaboration with Benjamin Hubert of Layer, the sculptural beauty of the speaker allows it to be placed on a side cabinet or displayed on a shelf, while delivering impeccable sound to the room. When placed against a wall or other surface, the rear speakers augment the sound using Active Room Compensation which tailors the acoustics to suit its placement in the room.

The elegant form of the speakers are complemented by the knitted fabric and oak wood in the design. The design does not stop at the aesthetics however, as the user experience is crafted just as carefully. The controls of the smart home speaker come to life and light up when approached, appearing only when needed. A mute button for the mic ensures privacy, and the volume levels can be modified by simply sliding a finger on the top edge of the speaker.

samsung
samsung

LUTRON SERENA SMART SHADES

Interior designers in Florida are well aware of the need for blackout blinds in homes.  Serena automated shades by Lutron adds a new level of convenience to these, eliminating a step from daily life. Serena smart shades come in a variety of styles, with choices in color, fabric and type. Lutron’s Smart Bridge device can be used to pair the shades with Amazon Alexa, Google Smart Assistant, Apple Homekit and most other smart home systems. The shades can also be controlled via the brand’s Pico remote. Using the Lutron Smart Bridge and app, the shades can be set to various schedules, including opening at sunrise and closing at sunset.

JUNE SMART OVEN

June is a sleek countertop oven that is intended to replace 7 kitchen appliances – an air fryer, slow cooker, convection oven, broiler, warming drawer, dehydrator and a toaster; clearing up counter space in the kitchen. The ‘smartness’ of the oven is thanks to a camera that sits inside, which identifies food and helps the oven the camera. June is a futuristic oven, simplifying the cooking process and saving on kitchen space, all while cooking food perfectly each time. suggest relevant recipes and even select appropriate cook programs. The camera and a food thermometer allows June to cook food to the right doneness, and send updates to the phone using Alexa once the food is done cooking. The app can also be used to remotely control the oven by setting temperature and cook time, as well as to monitor the food while it cooks.

samsung
samsung

PHILIPS HUE LIGHTING

Lighting can make or break the look of an interior, and every gorgeous interior design needs a lighting choice that complements and enhances it. The Philips Hue range is one of the best products for interior lighting. Traditional and contemporary homes in Florida can benefit from Philips Hue White lighting, which offers smart functionality in calming shades of white. For those who prefer the Florida Modernist style, Hue Color Ambiance mood lighting just makes sense and evokes a James Turrell vibe. Connected to your Alexa on command you could have multiple moods of lighting at your beck and call. From simple bulbs to pendant, wall and outdoor lights, the Hue range has lighting for every task. Controlled via bluetooth or apps using the Philips Hue Bridge hub, the lights offer an array of colors to choose from, along with light presets for various tasks and the ability to schedule and automate the settings. The presets and color selections make it effortless to choose the right color temperature for activities like reading, working or even cooking, as well as to light the room according to your mood.

IROBOT ROOMBA S9+

Robotic vacuums have changed the way we clean, turning what was once a tedious chore into something that gets done while lying on a couch and watching Netflix. And with the iRobot Roomba S9+, the chore has been simplified even more. The Roomba S9+ is easily the most advanced robotic vacuum in the market today, with an intelligent design that cleans well and a self emptying feature that does away with the need to empty the bin often. A base unit for the roomba acts as a charging dock and dirt disposal unit, holding upto 30 bins of dirt from the roomba in its disposable bag. The D shaped design of the S9+ is combined with a corner brush that helps it reach deep into every corner and clean the house thoroughly. Using the vSLAM navigational technology and a variety of sensors, the Roomba can efficiently map the house and identify obstacles. With the ability to stay out of marked ‘Keep Out Zones’, integration with popular voice assistants like Google Assistant and Alexa, and advanced scheduling capabilities, the Roomba can be set to clean specific rooms and zones unobtrusively. The roomba S9+ is a smart system that saves considerable time and effort, and is quite possibly the ultimate cleaning solution for a home.

samsung
samsung

HUSQVARNA AUTOMOWER 435X AWD

Lawn-mowing is one of those things that most of us hate but have to do anyway – at least to avoid trouble with the HOA. Thankfully, now there’s a way out! Using the Husqvarna Automower 435X, lawn-mowing becomes another chore off the list. The Husqvarna Automower 435X is a futuristic all-wheel-drive lawn mowing robot that can be controlled using an on-board jog-wheel interface or a smartphone application. This GPS-enabled robot is capable of finding its way around yards, charging itself when it’s low on battery and can even work on a preset schedule. Designed to be weather-proof, the Automower can keep the lawn looking great, come rain or shine. What really sets the Automower apart is its ability to climb slopes making it a good solution for uneven yards. And for those worried about the robot getting stolen, there’s even a built-in anti-theft alarm.

CLICK AND GROW SMART GARDEN 3

As easy as it may seem, gardening can in reality be quite challenging. For those looking for a fool-proof and easy way to add some greenery to their homes, the Click and Grow Smart Garden 3 comes to the rescue. The Smart Garden 3 is a fully automatic self-contained gardening system that can host a wide variety of plants. The device, which has a simple and clean design, provides water, light and nutrients to plants automatically. Inspired by coffee machines, the Smart Garden uses replaceable “pods” containing seeds to grow plants. With a simple three-step setup process requiring the user to insert a pod, fill the tank with water and plug it in to a socket, getting started with a home garden has never been easier!

samsung

MYROOM BY LUTRON

myRoom by Lutron is a system that is well suited for residential and commercial spaces. Anyone can make use of the myRoom hospitality system to increase energy efficiency and improve guest experience. While hotels and hospitality brands benefit from the integrated guest room management, the system works equally well for inns and large families by offering guests and family members a simplified experience.

One of my clients uses Lutron myRoom Prime in guest and kids bedrooms to automatically turn lights on and off and set the temperature based on room occupancy. Another client uses myRoom Plus to keep his B&B running smoothly. With the system, guests are able to control the thermostat, lights and shades easily. The system integrates with electronic door locks, and welcomes guests by adjusting the temperature, turning the lights on and opening the shades automatically.

The intelligent system also adjusts the settings for when windows are opened and the room is unoccupied, and also makes it easy for the facilities manager to troubleshoot any issues that may arise for the guests. Reduced costs, increasing energy efficiency, and better guest experience is always a win – for homes and hotels alike.

ALISSE HOMEWORKS WIRED KEYPAD BY LUTRON

There are a lot of options when it comes to home lighting, ranging from natural lighting and dimmers to mood lighting. Lutron’s HomeWorks lighting system simplifies these into pre-programmable scenes and settings, easily controlled via an app. Now, Lutron has launched the perfect companion to its HomeWorks system – the Alisse Wall Control.

The sleek and modern Alisse Wall panel offers the ability to control smart lights and shades throughout the house. The panel is available in luxurious and minimal finishes like Brushed Brass, Aged Bronze, Graphite, Architectural White and Champagne among others. Available in single, double and triple button and column configuration, the panel can be customized with presets like Relax, Dining, Entertain and Blackout. Personalized engraving by Lutron can be used to denote custom presets and icons on the panel. With the wall keypad, Lutron makes the system intuitive and accessible to all. Now, a child or a guest can simply press a button with a sunrise icon to open the shades and turn on lights, or press the work button to light up the room instantly. A panic button can be set to turn off all the lights and disable the entry keypad for added safety. The possibilities are endless with Alisse.

GOOGLE NEST THERMOSTAT

In Sarasota, interior designers are often asked for tips to hide home thermostats, and understandably so. Most thermostats are unsightly, and until recently the best option to hide them was to have a programmable thermostat that reduced the need to be fiddled with frequently. Smart thermostats have changed that. With the ability to control them from your phone, or using your voice, these thermostats can be concealed easily. Yet, their designs make them display-worthy.

One of the best looking smart thermostats available today is the Google Nest Thermostat. The Nest Thermostat is the latest product from Google Nest family, marketed as an affordable smart thermostat with premium features and style. It is primarily aimed at those looking to upgrade from traditional thermostats, with a simple setup and intuitive interface. The device follows the circular design of the premium Nest Learning Thermostat, paired with a mirrored display that gives it a sleek appearance. The compact thermostat is available in four colors – Charcoal, Fog, Snow and Sand, and can be mounted on a trim plate purchased separately. The thermostat is controlled via a touch strip on the side and through -the Google Home App.

Using motion sensors and location data, the Nest Thermostat turns on its display to show the temperature when someone is nearby, and automatically switches to Eco mode when nobody is home. The app can be used to set up schedules and routines for the device and to control it from anywhere. Along with its energy saving Eco mode, the Google Home app also shows energy usage history and suggests optimizations with its Savings Finder feature, making it a truly ‘Smart’ Thermostat.

TEMPO STUDIO

Working out at home isn’t always easy. Beyond finding the motivation to work out on a daily basis, there is also the problem of a lack of variety in many home workouts, as well as the risk of improper form. Considering the renewed interest in home gyms, many brands have launched products to support home workouts over the past year; but none do it better than Tempo Studio.

Tempo Studio is a comprehensive workout solution that offers the closest experience to being in a gym. And in some cases, even better than a gym. Like its competitors, Tempo Studio is designed as a physical unit supplemented with online classes. A simple triangular unit with a large touchscreen on top and a cabinet below, the device takes up surprisingly less space for what it offers. The 42” touchscreen is accompanied by a 3D camera on the unit, which works with AI to create a 3D model of the user. The sensor tracks the movements of the user to monitor and improve form during workouts – a feature that is the equivalent of having a personal trainer at home. The Tempo also comes with a range of plates and collars, a barbell, two dumbbells, a squat rack, workout mat, recovery roller and a heart rate monitor, which are stored in the cabinet below and on racks at the back.

The device is easy to use. To start, set up an account, enter personal details like age, height and weight, and do an introductory workout session. The device uses this workout and heart rate monitor data to figure out what weight and intensity suits each user, and to suggest other workouts. Just like the Mirror Home Gym and Peloton, Tempo Studio also offers online HIIT, Cardio and Strength Training classes with highly qualified instructors. The accompanying Temp Fit app can be used to plan workouts, take part in live classes and to monitor progress. With its highly personalized offerings, Tempo Studio is an all in one home gym that is suited for a weight training beginner or an ardent gym goer.

Take the first step towards creating your dream space. If you are a couple with multiple homes looking for a decorator near you, a hotelier doing a redesign, or a developer looking for top-notch interior design services near you, Rachel Blindauer and her team are here to bring your vision to life. With our wealth of experience and expertise, we can create stunning and functional spaces that exceed your expectations and bring you to a new height of design and sophistication.

Ge Started Today

Let Rachel Blindauer help you think through your project starting with a complimentary consultation.

New Client Inquiries

SOMETHING FOR EVERYONE

Rachel’s curated collection of furniture, decor, and kitchen items accessible through Amazon.

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Palm Beach: A Designers Guide

Palm Beach: A Designers Guide

by | Mar 3, 2021 | Interior Design

Being based out of Florida now I’m in Palm Beach a lot. We are in love with our new home, and wanted to share some of our favorite spots and the best of Palm Beach, Florida:

THE BREAKERS

This gorgeous resort is Instagram worthy, with lush, beautiful gardens and stunning architecture. Designed in the Italian Renaissance style, the architecture takes inspiration from the Villa Medici and Palazzo Carega in Italy. A variety of ocean view and resort view rooms and suites to choose from makes the Breakers our favorite place for a staycation.

THE SEAFOOD BAR

Also located in The Breakers, the newly renovated Seafood Bar brings the finest in dining and design. Designed in a nautical theme as a nod to the location and roots of the restaurant, the design uses terrazzo and wood to impart the feeling of having an exquisite meal on a luxury yacht.

SANT AMBROEUS

Located in the Royal Poinciana Its in Palm Beach, this chic restaurant is designed in the Mid Century Modern style and is known for its amazing food and ambience. The gelato cart outside showcases it’s Italian roots, while the glamorous interiors you back to the Palm Beach Golden Era.

COLONY HOTEL

This historic hotel which has been around since 1947 has had guests including the Duke and Duchess of Windsor and Frank Sinatra. Now redesigned, the new design features bright patterns and bold colors that marries eclecticism with tropical style. These vibrant designs make the Colony Hotel our favourite for a truly tropical experience.

AERIN

The Aerin store in Worth Avenue is part of a chain run by Aerin Lauder, the granddaughter of Estee Lauder. Entering through a courtyard, the store is designed in bright yellows and greens with pink accents. A lifestyle brand that focuses on catering to women on the go, the store carries products from clothing to accessories to home decor. With items like a Jenga set in beech with a Shagreen box, there’s always something new and interesting that captures our attention in the store.

BUCCAN

A dining hotspot in Palm Beach, Buccan is brought to life by Chef Clay Conley. The restaurant design matches the food and vibe with an open kitchen and communal tables. The restaurant is all about creating a casual and friendly space with a design that emanates warmth and conversations and food that is unpretentious, and this is what draws us in day after day.

BIKING

Our favorite way to explore the Palm Beach Area is to hop on a bicycle. Take a ride on the Palm Beach Lake Trail, passing by the Town Docks, the beach and the Henry Morrison Flagler Museum. The scenic trail is perfect for taking in the Palm Beach way of life and seeing the place up close.

BEACH

Last but not the least, the beautiful beaches of Palm Beach are the perfect place to soak in the sun and relax. The Lake Worth beach, West Palm Beach and Delray Beach are all great spots to have a day out. From quiet spots to turtle beaches to seaside resorts, there are beaches to suit every mood here.

Take the first step towards creating your dream space. If you are a couple with multiple homes looking for a decorator near you, a hotelier doing a redesign, or a developer looking for top-notch interior design services near you, Rachel Blindauer and her team are here to bring your vision to life. With our wealth of experience and expertise, we can create stunning and functional spaces that exceed your expectations and bring you to a new height of design and sophistication.

Get Started Today

Let Rachel Blindauer help you think through your project starting with a complimentary consultation.

New Client Inquiries

SOMETHING FOR EVERYONE

Rachel’s curated collection of furniture, decor, and kitchen items accessible through Amazon.

RACHEL BLINDAUER'S AMAZON STOREFRONT
Interior Design, A Public Consensus on Beauty

Interior Design, A Public Consensus on Beauty

by | Mar 3, 2021 | Interior Design, Trends

“I think the single worst thing that ever happened to beauty is this idea that it’s in the eye of the beholder. This is not true. There is actually a surprisingly large agreement around the world, throughout time, through different cultures, of what we think is beautiful and what is not.” – Stefan Sagmeister, Graphic Designer

As more people move into their own homes, it is time to reassess our relationship with home interior design. There is often a general consensus on what makes a beautiful and comfortable home. These similarities are what form trends in interior design, defined by the tastes of the community.

Preferences in interior design vary from person to person, and the idea of a perfect home can signify something different to each person. Yet, among these variations also lie similarities. As an interior designer working internationally,  I have noticed that most individuals are in agreement on what makes a beautiful home. Based on this, I decided to explore the most loved interior design styles and trends.

In order to analyze these similarities, I looked at various statistics in interior design over the last year. This data on different design styles, furniture, fixture and color preferences show what factors matter most in each room of the house. Discover what guides the interior designs of our rooms, what the most popular sofa styles are, design trends in kitchens, living room preferences and more below.

LIVING ROOM

The living room is not just a place to entertain but also to lounge and relax. From hanging out with friends to watching TV after a long day, the living room is made for comfort and relaxation. The design styles most preferred for living rooms showcase this focus on comfort. In a survey by Living Spaces, the most popular design style for living rooms was Rustic, followed closely by Modern and Traditional. Rustic is a natural, country inspired style. This style uses a lot of natural materials and textures, and is a good choice for casual living. Modern Rustic, a mix of Rustic and Modern interior design style with a clean and natural aesthetic is also well suited to living rooms. Interior designers in Florida have seen an increased interest in beach house designs with Modern Rustic style interiors.

In living room designs, there is no piece more important than the sofa. It guides the design of the room, and dictates how the space is used. Due to its significance, sofa designs evoke strong feelings and opinions from most people. In the survey by Living Spaces, modular style couches emerged as the most popular sofa style in the U.S. The popularity of modular sofas can be attributed to their customizability and versatility. It’s a piece of furniture that can easily suit most living room layouts and styles. This is further confirmed by the favorite sofa color- gray. The neutrality of a gray modular sofa makes it a perfect fit in styles ranging from Mid Century Modern to Minimalistic to Industrial, granting homeowners the ability to change their interior design in the future. In choosing the couch, comfort proved crucial yet again, with more than 51% of those surveyed choosing deep seating as the most important feature in a sofa.

KITCHEN

The kitchen is the most used space in a home, and is also among the most renovated. There is a good reason for this. A well designed kitchen not only makes life significantly easier, but also increases the value of home.

When it comes to remodeling a house, homeowners always choose to add more storage, and the kitchen is not an exception. Storage needs top the list of kitchen remodeling motivations yearly. Those who renovate their kitchen modernize and upgrade the space, often opening it up to more natural lighting and ventilation. The countertop and backsplash are the most upgraded parts of the kitchen every year. Sinks, plumbing and light fixtures follow this, often being upgraded to environmentally friendly and tech compatible models.

Kitchen remodels focus both on functionality and appearance. Large open kitchens improve on both these factors, bringing in more light and making them spacious, along with improving on counter and storage space. This is also why the most popular kitchen layout is the L shape, with the U kitchen layout in second place. The L and U shape layouts are a practical choice in most medium to large sized kitchens, offering substantial area for cooking and kitchen storage. The layout can be kept open for unobstructed light and ventilation, and also allows for a kitchen island.  Those who decide against full scale kitchen remodels opt to instead upgrade cabinets and refinish the cabinet doors to give the kitchen a new look. This improves on functionality and aesthetics without a full scale remodel.

Transitional and Contemporary style kitchens are the most favored according to the Houzz kitchen survey. These styles promote light and airy kitchens, contributing to their popularity. They are also sleek and pared down, while keeping the warmth of more traditional styles. The majority of these kitchens feature a classic color scheme of white and grey walls with wood floors. However, many homeowners are also going bold in their styling, incorporating bright colors into islands, open shelving and decor.

332 Cocoanut Black and White Model Unit
Master Bedroom black and white turnkey fully furnished luxury unit

BEDROOM

Comfort is the keyword at home during chaotic times. Bedroom designs have focused on increasing the overall level of comfort at home. Many have opted for smaller accessories that add to the relaxing quality of the room such as cushions and rugs. Adding natural elements using materials, textures and patterns, are also popular. This has been in the form of wooden beds, headboards, floral and nature-inspired wallpapers, and indoor plants. Calming and vibrant shades of green have also made their way into the bedroom this year. These elements provide a sense of connection to nature, turning the bedroom into a space of calm.

Homeowners have also found joy in personalizing rooms like the bedroom and living room with statement decor and quirky accessories. Eclectic bedrooms have found themselves in the limelight, with many celebrities embracing the style. However, the eclectic style has moved away from being a mixture of disconnected elements for the sake of aesthetics, and have instead turned into a reflection of the inhabitant’s personality. The rise of personalization and eclecticism in bedrooms and living rooms have become yet another way of adding to their comfort.

BATHROOM

Bathrooms are the second most common rooms to be renovated, falling only behind kitchens. Bathrooms are generally remodelled to be updated with modern designs and amenities. A study by Houzz shows that a vast majority opt to renovate their bathroom because it is outdated. These modernized bathrooms form part of the luxurious experience at home, and can contribute to better resale values in the future. Limited functionality in the bathroom also creates a dilemma for many. Insufficient counter space, storage and lighting are some of the top reasons for remodeling the bathroom. Other motivations for bathroom renovations include making the space safe and accessible for children and the elderly, as well as replacing and upgrading plumbing and hardware.

Modern, Transitional and Contemporary design styles are most favored in bathroom remodels. White bathrooms with a clean look and a relaxing ambience are particularly popular among these styles. These white bathrooms are well lit by natural or warm lighting, and often feature an accent wall, indoor plants, and double sinks. Water efficient faucets, bidets, and high tech features like mood lighting and touch-free activation are also included in the renovated bathrooms for increased convenience.

Master Bedroom black and white turnkey fully furnished luxury unit
Master Bedroom black and white turnkey fully furnished luxury unit

HOME OFFICE

Covid changed the way people work, moving away from large office spaces to functional home offices. Now, home offices have become one of the most desired and designed rooms, according to a survey by Modsy. In states like Virginia, Texas, New York and Florida, interior design projects for home offices are particularly popular. The majority of home office designs lean towards a clean aesthetic that’s practical for work and video calls. Styles with this clean look, like Minimal and Modern design styles, are the most favored.

The rise of home offices have also made the influence of good design visible in the workplace. Long hours spent working from home has brought attention to functionality and comfort. Features such as natural lighting, ergonomic seating and soundproof workspaces are the most desired qualities in home offices. Adequate storage space is also an important factor. Designer furniture that marries comfort and style have been popular with many of my clients in home office designs.

The lack of space for dedicated home offices has also led to the emergence of backyard offices. Making use of office pods and sheds, these offices provide a private  work area, maintaining a separation between personal and professional spaces.. Ready-to-install pods that can be placed in backyards and gardens have also become popular for home offices and children’s’ study areas. Increased interest in these types of home office setups show the path remote working could take in the future, combining nature, fresh air and privacy.

OUTDOOR SPACES

Outdoor spaces have ordinarily played the role of gathering spaces for family and friends during warm weather. However, in 2020, outdoor spaces have become multi-use spaces. According to data by Houzz and NKBA, interest in outdoor living increased considerably in 2020. Homeowners have been converting spaces like backyards, side yards and patios into areas that can be used throughout the year.

The interest in outdoor living is slated to continue growing in the coming years. With an increase in the time spent at home, underutilized outdoor areas are being turned into spots for relaxation and recreation, with many choosing to use them for exercise and meditation. Backyards have proved particularly popular for outdoor living, given their size and ability to offer more privacy. Among the most desired leisure additions to backyards are swimming pools, hammocks and fire pits. In warmer areas such as Florida, interior design additions like outdoor showers are also gaining popularity. Despite the decline in large gatherings at home, outdoor kitchens have also been highly sought after for house interior design projects. With these additions, outdoor spaces are being turned into functional areas that are an extension of home.

Master Bedroom black and white turnkey fully furnished luxury unit

HOME TRENDS IN THE FUTURE

In 2020, our priorities have shifted significantly, leading interior design in a new direction. A transformation in how we perceive the world has reflected in a change in our likes and preferences. This is echoed in choices like buying more artisanal products and choosing to use fewer plastics and polluting products at home. Here we take a look at some of the factors that are expected to guide interiors in the coming years.

 

NATURE

There has been a conscious move towards connecting interiors and nature, hastened by the pandemic. More people than ever are looking to add natural elements to their homes and open up their spaces to nature. Furniture and decor made out of materials like wood, wicker, bamboo and jute are rising in popularity, as are houseplants. Nature inspired patterns and colors such as botanical and floral prints and earthy colors are also being heavily favored over other styles.

 

COMFORT

Comfort and wellness at home is predicted to drive future trends in interiors, according to a study by 1stDibs. Living rooms, bedrooms and outdoor spaces are expected to get more comfortable. Bathrooms are also getting more luxurious with the inclusion of features like rain showers and spa tubs. Along with opting for more upholstered furniture and furnishings, there is also an increased interest in access to nature and natural light, sound proofed spaces, and improved indoor air quality. Areas specially designed to focus on wellness like meditation spaces and home gyms are also becoming more common in homes.

 

PERSONALIZATION

A major change in interior design is the focus on making homes more suited to its residents. Staying home for long periods of time without having friends and guests over has encouraged families to invest more on themselves. Spaces to pursue a hobby or to workout, larger kitchens, home offices and bolder styles are all a result of this. Re-evaluating personal and family needs, many have chosen to truly personalize their homes. Designers expect to see more bolder furniture design and statement pieces in the coming years.

 

SUSTAINABILITY

Sustainability continues to be a priority in design. With a larger variety of eco friendly products and materials available in the market, it has been made easier to adopt sustainable practices. Vintage and antique furniture decor are in vogue, and consumers are increasingly choosing to shop locally made pieces. Many are also replacing their appliances with energy efficient ones, and using tech to counter water wastage.

 

TECHNOLOGY

Technology has come a long way, and smart products have become a way of living. The most beloved in home tech are products that make daily life easier while solving problems. Products like robotic vacuum cleaners and lawn mowers, smart lights, smart thermostats and products with voice assistants all make common tasks easier. Motion and voice activated products like touchless faucets are also finding prominence at a time of increased health concerns.

Take the first step towards creating your dream space. If you are a couple with multiple homes looking for a decorator near you, a hotelier doing a redesign, or a developer looking for top-notch interior design services near you, Rachel Blindauer and her team are here to bring your vision to life. With our wealth of experience and expertise, we can create stunning and functional spaces that exceed your expectations and bring you to a new height of design and sophistication.

Get Started Today

Let Rachel Blindauer help you think through your project starting with a complimentary consultation.

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Rachel Blindauer Wins Emerging Professional Design Excellence Award

Rachel Blindauer Wins Emerging Professional Design Excellence Award

by | Jul 27, 2020 | Interior Design, Updates

We are beyond honored for Rachel Blindauer Interior Design to have been chosen as the Best Emerging Professional by American Society of Interior Designers – California North!

BEST EMERGING PROFESSIONAL

1st Place

Designer(s): Rachel Blindauer

About ASID California North

ASID is a community of people driven by a common love for design and committed to the belief that interior design, as a service to people, is a powerful, multi-faceted profession that can positively change people’s lives. Through education, knowledge sharing, advocacy, community building and outreach, the Society strives to advance the interior design profession and, in the process, to demonstrate and celebrate the power of design to positively change people’s lives. Its more than 30,000 members engage in a variety of professional programs and activities through a network of 48 chapters throughout the United States and Canada.

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Take the first step towards creating your dream space. If you are a couple with multiple homes looking for a decorator near you, a hotelier doing a redesign, or a developer looking for top-notch interior design services near you, Rachel Blindauer and her team are here to bring your vision to life. With our wealth of experience and expertise, we can create stunning and functional spaces that exceed your expectations and bring you to a new height of design and sophistication.

Get Started Today

Let Rachel Blindauer help you think through your project starting with a complimentary consultation.

New Client Inquiries

SOMETHING FOR EVERYONE

Rachel’s curated collection of furniture, decor, and kitchen items accessible through Amazon.

RACHEL BLINDAUER'S AMAZON STOREFRONT